Building the Blueprint
Before you begin designing a digital strategy…before you write a single word…you must have a clear grasp of your goal and message. Let that goal and that message drive your strategy and your words. You have a message…Your customers need to hear it…we can help.
The MiSyte Process is designed for your success. Any kid can send an email for you, but will it convert into sales? Will it provide value to your clients? There’s more to digital marketing than popping some nice words and an offer into an email. Creativity is useless unless it captivates your customer. Design alone cannot deliver the results you need. The Misyte Process ensures you get what you are paying for – an entire strategy that builds business and drives sales. Our steps are clearly outlined so you know what to expect at every phase. Take a peak behind the curtain to see how we go about making magic happen for growing your online marketing and driving sales.
Consultation –Before we make the first recommendation, we listen to you. Why kind of online marketing strategy do you want and what do you want it to do for you and your business? Take your time. We want to fully understand your goals, ideas, and message.
Proposal /Acceptance – Once we both feel confident that Misyte understands your needs and desires, we will provide a detailed proposal full of great ideas to achieve your goals. When you are satisfied, we will get started. And that is where the real magic begins!
Planning– During the planning stage, we dig deeper into your business’ purpose, message, and call to action. We get to know your products, services, and target market as if they were our own. Carpenters say “Measure twice, cut once.” We say “Plan thoroughly, design brilliantly.” During this phase we will define or verify your position and messaging strategy.
Copywriting– The magic is in your message. We write directly to your target market. No generic wimpy language for you and your customers! Crisp, focused, clear, specific. Your message will drive your design and development choices to ensure that your brand and marketing is always speaking clearly to your customers and prospects.
Design– This is the fun part! Here is where MiSyte will bring all the ideas and details we have been discussing to brilliant life, creating the ambiance you want for your clients and customers.
Development– During this phase, the behind-the-scenes work brings it all together, whether it’s a complete email strategy or an automatic fulfillment campaign, so just sit back and relax while our talented experienced team does the heavy lifting.
Beta– It’s time for the “Reveal”! We deliver the beta version of your site and eagerly await your feedback. Any tweaking that is needed will be done during this phase.
Launch – Ta Da! We turn on “The Machine” to start reaching out to your clients and supercharge your business. But don’t worry- we won’t run off and leave you…
Analytics– Analytics are like found gold for your business, but it’s not enough to simply collect the data. Measurement, analysis, and reporting transform the raw information into a very useful tool for market research, for designing campaigns, and for increasing your business. Want some help understanding what it all means? Just choose our Analytics option.